The Power of Enterprise Community Marketing | Jay Simons & Alex Bard


We all know that word-of-mouth is one of the most powerful tools, but how do you scale that? Jay Simons, President at Atlassian, shares the details of how they scaled Atlassian’s journey to becoming a $30 billion company with the power of user groups and community. This fireside will dive into what you want you to know, facilitated by Alex Bard.

Jay Simons is the president of Atlassian. In 2008, he joined as VP of Sales and Marketing and developed its high-velocity, low-touch sales model, which growing a worldwide customer community and programs. Jay has more than 20 years in the software industry. He previously worked at Plumtree Software, BEA Systems, and Oracle. Jay serves on the board of directors for HubSpot and holds a bachelor’s in political and environmental science from the University of Washington.

Alex Bard is a career technology entrepreneur, executive, and angel investor. In 2014, he became CEO at Campaign Monitor, a global email marketing and automation company. There Alex grew the team to over 250 employees, opened offices in SF and London, acquired 2 companies, doubled bookings, and accelerated overall growth. He joined Redpoint in 2017 and is on the board of AppZen, hims, and Kustomer. Alex has also been an investor and advisor in companies that include Gusto, Narvar, Classy, Hello Inc, Moon Express, Kustomer, Xero, and Docusign. He lives with his wife and 2 daughters in San Francisco.


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